Here you’ll find tip sheets on several topics. Use the download link to download a PDF copy of each one. Some tip sheets also have an associated YouTube video. You can find all our videos on our YouTube channel.
The brain fade
I had a brain fade! This a phrase we hear every now and when someone takes part in an awful media interview, where they either forget key points or simply cannot answer basic questions. It’s the classic “car-crash” interview. Take a look at this recent radio interview with the Green Party leader in England Natalie […]
Avoid the walkout
Clive Palmer knows how to get the media’s attention but his recent dummy spit on ABC TV did him no favours. The mining magnate and leader of the Palmer United Party walked out during a 7.30 interview with presenter Sarah Ferguson. Take a look. Clive Palmer on ABC’s 7.30 program Walking out during a […]
Can I Start That Question Again?
For many this seems like a reasonable request if you get a bit nervous or tongue tied during a pre-recorded interview but be warned it can back fire. Take a look at what happened recently to Victorian Senator elect Ricky Muir when he was interviewed by veteran journalist Mike Willesee for Channel 7’s Sunday Night program.
Relationships
A good story is what all journalists are after. The best thing you can do is understand that and work towards giving them material that will make good stories. If you want your side of a story told in the best possible light it helps to build some sort of relationship with the person who will be interviewing you. But how do you do that?
Mixed Messages
There’s nothing like a good old fashioned street rally to garner support in the community for your particular cause. If the protest gets media coverage it’s a great opportunity for your group to tell the world what it wants. But it can be a double-edged sword if the rally gets out of hand or too many messages are being sold.
Media Law
One of the big problems for people being interviewed is they feel they are having a nice chat with the journalist and they perhaps feel free to say things they will later regret when they see it in print or hear it on radio or TV.
This is a direct transcript of an interview with Peter Bartlett who is a prominent media lawyer and partner at Minter Ellison.
Female Makeup
How to apply makeup to a woman.
Male Makeup
How to apply makeup to a man.